LDC Chooses New Muse
Lauren Dickinson Clarke creates expressive scented candles, surreal tableware, and luxury home accessories. LDC celebrates a lifestyle steeped in art, rebellion, and complete self-expression. Immersing art into everyday living. Brandnation has been appointed to handle digital marketing and social media strategy and paid management to help scale this young vibrant lifestyle brand. The agency will also work to build awareness of the LDC brand by creating experiences and placing customers at the heart of all campaigns, as well as re-energising the brand to accelerate e-commerce growth.
LDC designs are inspired by real muses from art and pop culture history. The collectibles are now sold worldwide via laurendickinsonclarke.com and their international retail partners. These iconic collections can now be found in upmarket, luxury lifestyle, and department stores including Fortnum & Mason, Fenwick, The Four Seasons hotel & The Fragrance Shop. The USA now accounts for 60% of global scented candle sales, therefore international expansion and entry into new markets is essential for growth. Agency will work to align and elevate the iconic brand in-line with these retail partnerships.
Of The Appointment…
Founder Lauren Dickinson Clarke says “We are seeking a new social media agency who can help us scale. We have spent the last year growing our business online and we are now looking for a new partner who can take us through our next stages of aggressive growth.”
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